From within the Distilleria emerged Alessandro Martini, Luigi Rossi and Teofilo Sola. They changed the company name to Martini, Sola & Cia in 1863 and it was in 1879 that the Sola family sold its interests to the remaining partners who renamed the company Martini & Rossi, as it stands today.
Because the origins of the martini (a mix of vermouth and gin) are uncertain, some speculate that this brand could possibly be one of the origins.
In 1892 the business was taken over by Rossi's four sons: control passed to his grandsons in 1930. In 1929 the Martini Ball & Bar logo was registered for the first time. Restructuring was carried out in 1977 resulting in the creation of the General Beverage Corporation. In 1992 Martini & Rossi merged with Bacardi. "Martini is the world's fourth most powerful "spirit" brand" according to a survey of the situation in 2006.
Martini is made from four ingredients: wine, botanicals, sugar and alcohol:
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1. Martini Rosso - 1863
2. Martini Extra Dry - This was launched on New Year's Day 19003. Martini Bianco - 1910
4. Martini Rosato
5. Martini D’Oro - 1998
6. Martini Fiero
7. Martini Soda
8. Martini Riserva Monterela
9. Martini Bitter
10. Martini Brut
11. Martini Rosé
12. Martini Dolce
13. Martini Prosecco
14. Martini Asti
15. Martini Gold by Dolce&Gabbana
16. Martini Royale
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